Becoming the Sponsor of Choice: Key Takeaways from DPHARM IDOL

DPHARM Idol Disrupt is an exciting live competition where innovative companies showcase their disruptive technologies to a panel of 12 judges - including R&D executives, patient advocates, and life science investors. Our CEO, Chris Venezia, had just six minutes to demonstrate how ProofPilot’s end-to-end Clinical Experience Platform supports sites, patients, and sponsors throughout the entire clinical trial journey, from recruitment to the return of results, ensuring a more burden-free and efficient approach. 

What Drives Decision Making? 

To set the stage, Chris acknowledged a fundamental truth: people make interesting choices. Whether it’s quirky summer trends or adding ice to wine (controversial, but delicious!), decisions are driven by various psychological factors. In clinical trials, these decisions boil down to three key personality types that we often encounter: 

• Susie: Resistant to change, she’s apprehensive about taking on new studies out of her easy norm. 

• Charlie: Overwhelmed by choices that all look the same, juggling multiple study options with none of them standing out. 

• Larry: Averse to failure, focusing on the potential risks of branching out to new trials and sponsors, rather than the opportunities they might provide. 

To stand out as the obvious choice, sponsors need to alleviate these concerns and simplify decision-making. That’s where ProofPilot steps in. 

How ProofPilot Makes You the Sponsor of Choice 

What is Sponsor of Choice? Simply put, it means a site will choose to work with you over another sponsor. ProofPilot’s platform is designed to reduce the complexity and stress that sites face when evaluating and conducting clinical trials. We achieve this by offering a seamless, white-labeled solution through our Study CoPilot platform, which includes three core pillars: 

• Inform & Educate – Build a trusted digital presence and deliver a consistent brand experience. Our scalable tech stack ensures every interaction aligns with your vision for a unified, impactful, and transparent journey for patients, sites, and caregivers. 

• Recruit & Retain – Create an award-winning patient experience that meets your trial stakeholders where they are. Deploy an end-to-end workflow from recruitment, and qualification, through to participation support and retention.  

• Communicate & Support – Support and reduce burden for your sites through a modern configured experience that delivers an integrated visit-by-visit workflow, and centralizes study technologies, documents, content, and updates. 

With ProofPilot’s platform, sponsors can address the concerns of all three decision-making personas. Whether it’s Susie’s resistance to change, Charlie’s analysis paralysis, or Larry’s fear of failure. Our solution makes it easy for sites to say yes to your study. 

Honored to Share the Stage 

As we reflect on the DPHARM Idol Disrupt competition, it’s evident that many companies are dedicated to driving innovation in clinical trials. We had strong competition from the other DPHARM Idol Disrupt finalist contenders, which included: 

• Power, presented by Brandon Li, CEO, POWER- Kudos for Winning DPHARM Idol Disrupt! 

• Beaconcure, represented by Ilan Carmeli, COO and CoFounder, and Sean Wall, SVP, Commercial 

• ThoughtSphere, represented by Avi Kulkarni, PhD, CEO 

• Inspire, represented by Brett Kleger, CEO  

• InSilicoTrials, represented by Mario Torchia, Chief Operating Officer, and MaryAnne Rizk, Advisor 

Beyond Theories 

At ProofPilot, we’re focused on delivering a smooth journey for sites, patients, and sponsors. And this isn’t just a theory - our platform has seen real success, gaining recognition across the industry and helping sponsors execute trials more efficiently, with fewer headaches for sites and patients alike. We truly know what we’re talking about; in fact, 30% of the judging panel at IDOL consisted of customers or board members. This reflects our commitment to understanding the pain points faced by our industry. 

Curious to learn how our Clinical Experience Platform works? Book a demo to see it in action!